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Nexus for Marketers

Your Support-a-Creator Partner

Unlock a cost-effective solution for monetization, retention, and player engagement.

With our easy-to-use API, seamlessly integrate Nexus and launch your Support-a-Creator program in no time.

Trusted by leading game studios

Kabam
Behaviour Interactive
Hi-Rez Studios
SEGA
Capcom
Rovio
Ninja Kiwi
Eleventh Hour Games
Zeptolab
ChillyRoom
Mobirate
AutoAttack Games
Critical Force

What is a Support-a-Creator program?

The Nexus Support-a-Creator Program is a creator code system that allows game developers and publishers to reward and pay content creators for promoting their games and driving sales.

What Is a Support-a-Creator Program

"They have supported us in unlocking new value for our community via creators and expanding our overall reach. Their Creator Codes solution, in particular, has had a strong impact on revenues. They help drive deeper engagement, contribute to improved player retention, and support increased spend by connecting creators directly to their audiences in an authentic way.

Sirach Mendes, Influencer Marketing Lead

Rovio

"Working with Nexus has been a game-changer for our creator program. Their platform made it easy for us to launch a revenue-sharing web shop and onboard creators into a system that actually rewards their efforts. The Nexus team has been incredibly supportive — not just with us, but also with our community.

Mike Lefebvre, CEO

Pixel by Pixel Studios

"The Nexus folks have been amazing to work with…Ninja Kiwi doesn’t think that paid sponsorships [are] good for the game-Creator-viewer/player ecosystem, but we think that Nexus.gg and Creator codes can be.

Scott Walker, CEO

Ninja Kiwi

"Content creators are the ones who purchase, promote, and protect our brand. It is crucial for us to work together and support our friendly creators, and Nexus is the perfect platform to do so.

Tak Inoue, Head of Brand Marketing

Capcom

"Nexus has been a truly excellent partner. They’ve helped us expand and strengthen our support for the Gorilla Tag creator community in meaningful ways. The implementation was smooth, the collaboration has been easy, and the partnership has had a real, positive impact on the growth and long-term success of the content creators in our program.

Jake Zim, CMO

Another Axiom

"Just wanted to thank you for such an easy-to-use API. I've just integrated it into our backend service which BTD6 and Battles 2 both use. Took less than 2 hours to get a test transaction showing up in the dashboard.

Alan Clelland, Lead Server Engineer

Ninja Kiwi

"Nexus has been a wonderful business to work with. They’ve been supportive, dedicated and pro-active from the initial application setup to the live day-to-day running of the tool.

Katharine Rossiter, Community & Engagement Lead

Hutch

"Not only does Nexus give us the chance to support the streamers that support the growth of our studio, but also give Nexus streamers reason to continue talking about us to their fan base.

Judd Cobler, CEO

Eleventh Hour Games

"We believe creators are core to the future of entertainment…We are thrilled to support Nexus as they strengthen the relationship between publishers, content creators, and gamers…

Aadit Parikh, Managing Director

Sony Ventures

"We searched for the right partner to support our community and are very grateful to have built this relationship with the Nexus team. It was important for us to provide an intuitive and accessible platform for our streamers to share with their communities.

Trevor Williams, VP of Corporate and Business Development

Hi-Rez Studios

"Nexus have been a great partner in helping us prove the value of our content creator program. They’ve made something that could be quite complicated and difficult very easy to get up and running.

Chris Hohbein, Head of Brand & Community

Hutch

"Thank you Nexus! We have been wanting to implement a system like this for ages but the overhead of doing it ourselves stopped us every time. Now it just works!

Gilles Duplouy, Game Director

Oddshot Games

"Implementing the Creator Platform in our game was as easy as 1,2,3. Within hours and with just a few requests we had it all working, and with the great feedback from their team we're set up for success!

Marcus Dale, CTO

Qiiwi Games

Creator Programs Drive Growth

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Unlock Performance-Based Growth

Engaging and retaining players through traditional marketing is challenging and hard to measure. Partnering with content creators is a cost-effective way to boost player engagement and retention.

Measure Content Creator Impact

With a Nexus Support-a-Creator program, you will see which content creators drive the strongest results, enabling you to double down where it counts.

Interact & Manage your Creator Community

Use the Nexus dashboard to manage your program easily; onboard or remove creators, distribute rewards, and send updates with just a few clicks.

Proudly Powering Programs for

AutoAttack Games
Ninja Kiwi
Eleventh Hour Games
Hi-Rez Studios
Capcom
Mad Mushroom
Lightfox Games
Theorycraft
Boombit
ChillyRoom
Mobirate
Riftweaver
Oddshot Games

Features Built for Marketers

Revenue Attribution

Publishers can attribute in-game sales and set revenue shares based on SKUs, creator tiers, or events

Creator Tiers

Build out tiered groups for different creator cohorts based on channel size, type of content, country, etc.

Key Distribution

Send keys as welcome rewards, for new content, or giveaways; send to a select few or all creators

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